Blog

Looking for some inspiration or an interesting read? These blogs are designed to help you see common fundraising problems differently and provide practical ideas you can try straight away.

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  • The obstacle is the way

    March 25th, 2021

    FIVE keys to help you find and adapt to opportunities in spite of the ongoing challenges. With so much challenge and constant change in the last year, one of the books I’ve found especially helpful is Ryan Holiday’s The obstacle is the way. The central, empowering theme is that challenging events can not only be... MORE

  • Culture first – how one small charity made its fundraising so DYNAMIC during COVID

    February 11th, 2021

    We’re under pressure to get results, so as fundraisers it’s tempting to focus our energies on the results we want, and the activities needed to get there, but these efforts often fail unless we first get clear on something more important. I wanted to share an example of how making decisions about how you are... MORE

  • How to smash your target

    February 5th, 2021

    What I learned about increasing fundraising income from a high achieving fundraiser and ultra runner. In early March I saw on twitter that a fellow fundraiser, Max Newton was running the Tunnel Ultra. If you’re not an ultra runner, you’re probably not aware of this EXTRAORDINARY running event, so I’ll explain…its a 200 mile ul MORE

  • How a small music charity secured its LARGEST EVER MAJOR GIFT

    January 15th, 2021

    In this encouraging film, Rob interviews the irrepressible Paul Davies to find out some of the tactics that helped him make such a difference to his small music charities’ high value income, including a dramatic increase in engagement with supporters, and the largest gift the charity has ever received.     Want to find out... MORE

  • Creating Great Festive Content for your Supporters – Three Ideas

    December 9th, 2020

    Charities are working as hard as ever to connect with their supporters at the moment. I wanted to share just one example that I think is great, which is the virtual advent calendar made by an excellent charity called Mousetrap Theatre Projects. Mousetrap Theatre Projects is a theatre education charity which helps young people to... MORE

  • Christmas team party in 2020?! Some ideas to help you plan

    November 12th, 2020

    Festive celebrations can lift spirits after all of the hard work you’ve done at the end of a year. But this year the pandemic is inevitably forcing us to re-think what we might do instead of a team lunch or party. Recently, at one of our regular Group Coaching session for the Bright Spot Members... MORE

  • Playing to your strengths – 3 steps to help shape your charity fundraising strategy

    November 3rd, 2020

    Most fundraisers are under pressure to succeed, but in many small charities this pressure can be intense. With limited time, budget and brand recognition, it can feel like the odds are against you even in a ‘normal’ year, let along 2020 / 2021. Recently I spoke to Mark Williams, an experienced fundraiser and leader, who... MORE

  • Four Individual Giving Pitfalls this year, (and how to solve them).

    As some sources of income for charities have been badly hit by the effects of COVID19, individual giving income is now more important than ever. But with so much on your plate, what activities are most likely to make a difference to keeping your income from individuals strong (and increasing the chances that it will... MORE

  • How do you improve response rates in Individual Giving?

    I’m excited to share another guest blog this week from Craig Linton (aka The Fundraising Detective). Craig is the author of Donors for Life as well as numerous blogs, and is the Co-trainer on Bright Spot’s Individual Giving Mastery Programme. Why do expert performers like pilots and doctors sometimes make mistakes? And what can anyone MORE

  • How Laura transformed ‘gifts in kind’ into valuable partnerships

    August 17th, 2020

    Many charities sometimes receive one off donations or ‘gifts in kind’, but struggle to turn this desire to help into a more sustainable partnership that is valuable to both parties. This is a key challenge for all charities during a normal year, for some charities it has been even more pronounced as so many companies... MORE

  • Four ways you benefit from being a learner

    July 30th, 2020

    It can be hard to make time for learning and activities that keep you inspired, but here are four ways I’ve found it pays you back generously for what you invest. In twenty years of studying the habits and beliefs of very successful fundraisers, I can tell you that they do not all share the... MORE

  • How Neil reinvigorated relationships with supporters

    July 23rd, 2020

    From twenty years studying what generates results in fundraising, I’ve found that a key thing that successful high value fundraisers focus on, is having conversations with the right existing and potential supporters. And so this is one key result area we help participants on our Major Gifts Mastery and Corporate Mastery Programmes to ma MORE

  • Major Gifts and Corporate Mastery during the Pandemic

    July 13th, 2020

    Are you (or do you work with) a Corporate Partnerships or Major Gifts / Trust fundraiser? Does your charity urgently need to increase income in these areas in the next six months?  We have some exciting news! We are pleased to announce that we are now taking bookings for our fundraising Mastery Programmes in both... MORE

  • INSPIRE. Part 2 – What to say to supporters – even now. Three more tactics

    The most successful major donor, corporate and trust fundraisers I’ve been interviewing over the last three months have been putting disproportionate effort into having more real (virtual or phone) conversations with their supporters. But what should you do and say during these calls to make the most likely to succeed? As always, the fi MORE

  • 3 tips for fundraisers to help you look after yourself and others during the Coronavirus crisis

    May 15th, 2020

    I wanted to publish this video and article to help you look after yourself and keep at your best during the pandemic, in spite of all the challenges you’re wrestling with right now.  I’ve got three key ideas that might just help you look after yourself and others.  The first one came out of an... MORE