Podcast

Looking for some inspiration or an interesting read? These blogs are designed to help you see common fundraising problems differently and provide practical ideas you can try straight away.

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  • Episode 72: Facebook Lives to grow fundraising, with Laura Croudace

    September 7th, 2021

    Bright Spot · 72_Laura Croudace Episode Notes All charities have needed to adapt during the pandemic and one powerful technique for engaging and inspiring your audience continues to be the Facebook Live. For examples of how charities continue to transform their results in this way, I was excited to interview Laura Croudace. In addition t MORE

  • Episode 71: Creating a record-breaking Giving Day, with Mel Bushell

    August 17th, 2021

    Bright Spot · 71_Melanie Bushell Episode Notes In schools and higher education development we are starting to see a trend to raise funds through Giving Days. There are clear benefits to creating a focal point for donations to a particular need, at one moment in time, and to do so digitally. To help fundraisers who... MORE

  • Episode 70: Wonder Woman! Maximising a chance and multiplying results 10x, with Dan McNally

    August 6th, 2021

    Bright Spot · 70_Dan McNally Episode Notes We strive to do our best with every fundraising opportunity, but inevitably some have greater potential than others. An invaluable skill is being able to spot these chances. And crucially, once you have identified one, what can you do to really make the most of it? Today’s episode... MORE

  • Episode 69: Grace Under Fire, Part 2 The Leveller, with Caroline Goyder

    July 27th, 2021

    Bright Spot · 69 Caroline Goyder Episode Notes Caroline is an experienced voice-coach who helps actors, leaders and fundraisers to grow their confidence and impact. She is the author of several best-selling books including Gravitas and Find Your Voice and has worked with Rob Woods to create two learning bundles for the Bright Spot Member MORE

  • Episode 68: Grace under fire, with Caroline Goyder

    July 8th, 2021

    Bright Spot · 68_Caroline Goyder Episode Notes As in all complex organisations, relationships within charities are sometimes difficult. And negotiating with supporters can be far from easy. Clearly these challenges can affect our stress levels and our ability to work positively with others to raise funds and further your charities’ goa MORE

  • Episode 67: Winning a £1m strategic partnership for our small charity, with Pippa Hind-Walsh

    June 30th, 2021

    Bright Spot · 67_Pippa Hind Walsh Episode Notes Many charities see the advantages of creating strategic, long-term partnerships with companies, as an anti-dote to the many challenges of applying for those intensely competitive Charity of the Year partnerships. But how do you go about approaching companies where there is a good fit with y MORE

  • Episode 66: Getting into gaming fundraising, with Will Robinson

    June 22nd, 2021

    Bright Spot · 66_Will Robinson Episode Notes Even before the lockdowns of 2020 and 2021, gaming was growing ever more popular and across all demographics. This hobby is now so popular that some of the people who care about your cause almost certainly enjoy gaming on a regular basis. In recent years many larger charities... MORE

  • Episode 65: Increasing engagement, with Henrietta Carter-Mayers

    June 4th, 2021

    Bright Spot · 65_Henrietta Episode Notes An important ingredient in fundraising success is engaging your community. An effective communications strategy makes a big difference. In this episode I talk to Henrietta Carter-Mayers, Director of Development at Godolphin and Latymer school. In recent years the school has implemented communicati MORE

  • Episode 64: Boosting major gift income during the pandemic – with Angie Turner

    May 19th, 2021

    Bright Spot · 64_Angie Turner Episode Notes As some income streams have been hit so hard, attracting major gifts has been more important than ever for many charities. But how do you do this, in spite of all the other pressures during the crisis? In this episode, Rob is excited to share his recent interview... MORE

  • Episode 63: Adding value to your supporters’ experience, doubling our income – with Hannah Carter

    Bright Spot · 63_Hannah Carter Episode Notes During the pandemic, the leaders of the small music charity, Ensemble Reza have been determined that their organisation should continue to make a difference for their community. In fact, by continually trying new tactics to solve their many challenges this year, the charity has grown its audie MORE

  • Episode 62: Creating a growth mindset in fundraising, with Davinia Batley

    May 7th, 2021

    Bright Spot · 62_Davinia Episode Note In a crisis, its more tempting than ever to keep rushing to just get things done. Sometimes, taking the time to make decisions about how you’re going to operate is immensely powerful. In this episode, I talk to the brilliant Davinia Batley, about the decisions she made in March... MORE

  • Episode 61: Attracting new corporate partners – our sparkling proposition, with Laura Webb

    April 21st, 2021

    Bright Spot · 61_Laura_Webb Episode Notes If your charity works wants to win and grow corporate partnerships, then one really valuable asset is a proposition or first step that is both easy to understand and enticing to those companies. This is by no means easy, so I was fascinated to hear the way Laura Webb... MORE

  • Episode 60: More tactics that helped our hospice FR – Individual Giving and Major Gifts, with Paul Courtney

    Bright Spot · 60_Paul Courtney Episode Notes Clearly fundraising has been immensely challenging for many hospices and small charities this year. It’s also true that the public still care about deeply about their favourite causes, so high value and individual giving fundraising have become especially important. So I was excited to have MORE

  • Episode 59: The fundraising tactics bringing fabulous results for our hospice, with Paul Courtney

    March 30th, 2021

    Bright Spot · 59_Paul Courtney Episode Notes Fundraising has been especially hard for many hospices and small charities this year because community and events fundraising has been so disrupted during the pandemic. Corporate partnerships income has also been hard hit in many charities. So I was intrigued to hear about the remarkable resul MORE

  • Episode 58: Influencing colleagues within your charity, with Ben Swart

    March 25th, 2021

    Bright Spot · Ep 58 Rob and Ben influencing internally Episode Notes One of the biggest headaches for many fundraisers is encouraging colleagues see things from the donor or partners’ point of view, and to want to take actions that would be good for relationships with those supporters (and therefore good for fundraising growth). And... MORE