Podcast
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Episode 45: Richard Turner – How to create fabulous experiences for your supporters
Bright Spot · 45_Richard Turner Episode Notes If you’re looking for sound principles and real examples to help you deliver successful fundraising during the pandemic, I think you’re going to find this episode really helpful. Because this time I’m sharing the first part of an interview with a hugely experienced fundraiser named Rich MORE
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Episode 44: Max Newton – Achieving what seems IMPOSSIBLE, in fundraising and beyond
Bright Spot · Max – ultra running and stories Episode Notes If you’d like ideas to help you more confidently embrace very difficult, or even impossible-seeming challenges in this gruelling year, I hope you’re going to love this episode! Because this time I talk to Max Newton, who is Head of community fundraising at Shelter.... MORE
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Episode 43 – Paul Nott: Getting a new job / building your dream career, even now
Bright Spot · Job hunting tips with Paul Nott Episode Notes As more charities are struggling financially, more fundraisers are having to look for a new job when they really hadn’t planned to. You may feel more pressure to land a job than you normally would. How do you succeed in the job market in... MORE
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Episode 42: Louise Morris – Increasing Major Donor income with genuine relationships
Bright Spot · 42 Louise Morris Episode Notes Major donor income is incredibly important to most charities looking to make up for the continuing COVID-induced shortfall in other areas in 2020 and 2021. So in this episode we look at an approach to major gift fundraising that solves some all too common pitfalls that frequently... MORE
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Episode 41: Jamal Iqbal – Part 2 – Story-telling, internal relationships and more
Bright Spot · 41. Jamal Iqbal, Part 2 – Story-telling, internal relationships and more Episode Notes If you work in development in the Higher Education sector, or in major donor fundraising in any charity, I hope you will find this episode helpful. It’s the second half of my recent interview with a very successful fundraiser... MORE
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Episode 40: Craig Linton – FIVE ideas to boost Individual Giving results
Bright Spot · 40. Craig Linton – FIVE ideas to boost Individual Giving results Episode Notes As other income streams are decimated by the effects of the pandemic and varying levels of lockdown, income through individual donors is more important than ever for many charities. In this episode, I was delighted to talk to the... MORE
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Episode 39: Jamal Iqbal – Growing major donor income in Higher Education and beyond
Bright Spot · 39_Jamal _Part 1_edit 1 Episode Notes Aristotle observed that excellence is less about one-off events and more about habits. If you broadly agree with this idea, then what are the habits that move the needle for improved RESULTS in your field of fundraising? If you work in development in the Higher Education... MORE
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Episode 38: Ben Swart – Strategic Corporate Partnerships; now more than ever
Bright Spot · 38_Ben Swart – Strategic Partnerships Episode Notes For many years, the orthodox way to secure a charitable partnership has been to apply through a formal process to the biggest companies. It usually involves several stages, is time-consuming, and only has one winner. Though there are upsides to this model, (especiall MORE
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Episode 37: Dr Claire Routley – Promoting legacies and silo smashing
Bright Spot · 37_Claire Routley Episode Notes In early March 2020, I recorded this interview with Dr Claire Routley, an expert in expert legacy fundraising. The subject of our conversation was how do you promote legacy giving across the various teams in a charity. She shares research she carried out on behalf of the National... MORE
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Episode 36: Mark Williams – Fundraising for a small charity; what to prioritise
Bright Spot · 36. Mark Williams – Fundraising for a small charity; four things to prioritise Episode Notes Most fundraisers are under pressure to succeed, but in many small charities this pressure can be intense. In this episode we’re looking at ways to overcome some of the challenges of fundraising if you work for a... MORE
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Episode 35: Andy Watts – Trust fundraising ideas for chaotic times, Part 2.
Bright Spot · 35_Andy Watts Episode Notes Though some funders keep relationships with charities very formal, many of them really appreciate it when charities go the extra mile to create a deeper relationship. But how do you go about building these relationships, both with existing funders, and indeed, with ones that are not yet supportin MORE
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Episode 34: Emma Insley – Six ways to improve your impact measurement, especially now
Bright Spot · 34. Emma Insley – Six ways to improve your impact measurement, especially now Episode Notes Many charities have had to change their strategy or focus since the pandemic began, in order to adapt to the new challenges the world is facing. These changes have many implications for how you measure the difference... MORE
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Episode 33: Paul Davies – Generating major gifts momentum
Bright Spot · 33_Paul Davies Episode Notes What can you do to build relationships, warm, generous relationships with major donor supporters, even during the pandemic? If you are a high value fundraiser, or you manage one, I hope you will find this episode helpful and encouraging as I talk to someone whose fundraising practice, confidence MORE
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Episode 32: Andy Watts – The trust fundraising approach that increased income by 349%
Bright Spot · 32_Andy Watts Episode Notes Charities sometimes treat trusts in a more distant, formal way compared to the way they treat other donors. This is often a missed opportunity, given that every trust is run by people who care and would enjoy a warmer relationship. In this episode I share an interview with... MORE
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Episode 31: Damian Chapman – Corporate fundraising for a niche cause
Bright Spot · 31_Damian Chapman Episode Notes What do you do to succeed when your charity is in a very clear niche that is not universally popular? Many charities get demoralised or waste energy trying to appeal to everybody. The best strategy is to embrace the situation and find a way to turn it to... MORE