Podcast

January 7th, 2022

Bright Spot · 85_Louise and Rob review 21 Episode Notes If you’d like to hear some useful lessons and stories from the podcast in 2021, or you’d like tips on what to listen to next, we hope this one will help. Rob is joined by the excellent Louise Morris of Summit Fundraising to talk about... MORE

December 17th, 2021

Bright Spot · 84_Finding opportunity even in tought times (PART 2) Episode Notes As the environment we raise funds in will continue to bring plenty of challenges in 2022, how can we nevertheless find opportunities for growth? In this episode, which carries on from themes in Episode 83, Bright Spot fundraising trainers Rob and Ben... MORE

December 17th, 2021

Bright Spot · 83_Finding opportunity in tough times Episode Notes Even major difficulties sometimes bring opportunities. This is the central theme of The Obstacle is the way, by Ryan Holiday, a book that Rob read in March 2020, and which he has found very helpful during the chaos since. As fundraisers continue to face more... MORE

December 13th, 2021

Bright Spot · 82_Jenny Crabtree Episode Notes An important element of successful individual giving programmes is growing income from those who currently support. To achieve this, being organised about asking people to give more, and re-start once they’ve stopped, is key. Rob recently worked with the very experienced individual giving e MORE

December 2nd, 2021

Bright Spot · 81_ Rose Aha moments Episode Notes It’s one thing to help your supporters and donors understand issues intellectually, but some fundraisers find creative ways to help people connect at a deeper level too. On his courses and in the Bright Spot Members Club, Rob describes various ways you can create inspiring WOW... MORE

November 24th, 2021

Bright Spot · 80_Rose Aha moments Episode Notes In Programme 8 of the current series of Strictly Come Dancing, Rose Ayling-Ellis, the programme’s first deaf contestant, did something very powerful. Midway through the routine, the music fell silent… and Rose and Giovanni continued dancing as though along to the music. In this beautifu MORE

November 18th, 2021

Bright Spot · 79_Captain Class Part 2 Episode Notes In his fascinating book The Captain Class, Sam Walker found that not one of the 16 most successful captains in the history of sport, was the teams’ star player, scoring the goals. In fact, all of them shared a less showy style of captaincy. They led... MORE

November 10th, 2021

Bright Spot · 78_Captain Class Episode Notes What behaviours and traits from the leader, help your team raise their game and perform at their very best? To answer this question, leadership expert Sam Walker sought out 16 leaders whose results were outstanding in the highly competitive field of professional sport and studied the traits th MORE

November 2nd, 2021

Bright Spot · 77_Will Robinson Episode Notes Long before the era of lockdowns, gaming was growing steadily more popular and across all demographics. Tantalisingly, its highly likely that some of the people who care about your cause also play games regularly. Many larger charities have created strategies for fundraising with gamers. If yo MORE

Bright Spot · 76. Thanking – how to go the extra mile, with Laura Croudace Episode Notes Under pressure, it’s all too easy to put most of your energy into the search for new supporters. But if you want to grow fundraising income, a great place to start is to take a careful look at... MORE

Bright Spot · 75_Craig Linton Episode Notes This time we’re exploring ways to gather insight and test fundraising ideas. Whether it’s a new event, campaign or product, following a clear path helps you focus your creative efforts productively. There are plenty of tools you could use, but to explore one effective approach, I am joined. MORE

September 16th, 2021

Bright Spot · 74_Mel Bushell Part 2 Episode Notes One of the factors most likely to affect fundraising results is the extent to which your colleagues understand and care about fundraising. So the fact that the Portsmouth Grammar School (PGS) now raise over 15 times more per year than they did 5 years ago is... MORE

September 15th, 2021

Bright Spot · 73_Louise Morris Episode Notes Major donor income is now very important for many charities that need to make up for the COVID-induced shortfall in other areas. So to help, I’m excited to share this excerpt from my interview with the always-inspiring Louise Morris, Director at Summit Fundraising. Together we created a new. MORE

September 7th, 2021

Bright Spot · 72_Laura Croudace Episode Notes All charities have needed to adapt during the pandemic and one powerful technique for engaging and inspiring your audience continues to be the Facebook Live. For examples of how charities continue to transform their results in this way, I was excited to interview Laura Croudace. In addition t MORE

August 17th, 2021

Bright Spot · 71_Melanie Bushell Episode Notes In schools and higher education development we are starting to see a trend to raise funds through Giving Days. There are clear benefits to creating a focal point for donations to a particular need, at one moment in time, and to do so digitally. To help fundraisers who... MORE