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Podcast

Looking for some inspiration or an interesting read? These blogs are designed to help you see common fundraising problems differently and provide practical ideas you can try straight away.

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  • Episode 85: Six Valuable Listens, with Louise Morris and Rob Woods

    January 7th, 2022

    Bright Spot · 85_Louise and Rob review 21 Episode Notes If you’d like to hear some useful lessons and stories from the podcast in 2021, or you’d like tips on what to listen to next, we hope this one will help. Rob is joined by the excellent Louise Morris of Summit Fundraising to talk about... MORE

  • Episode 84: More ideas for successful fundraising in tough times, with Rob Woods and Ben Swart

    December 17th, 2021

    Bright Spot · 84_Finding opportunity even in tought times (PART 2) Episode Notes As the environment we raise funds in will continue to bring plenty of challenges in 2022, how can we nevertheless find opportunities for growth? In this episode, which carries on from themes in Episode 83, Bright Spot fundraising trainers Rob and Ben... MORE

  • Episode 83: How to find opportunities for successful fundraising in tough times, with Rob Woods and Ben Swart

    December 17th, 2021

    Bright Spot · 83_Finding opportunity in tough times Episode Notes Even major difficulties sometimes bring opportunities. This is the central theme of The Obstacle is the way, by Ryan Holiday, a book that Rob read in March 2020, and which he has found very helpful during the chaos since. As fundraisers continue to face more... MORE

  • Episode 82: How to upgrade gift size and reactivate cancellations, with Jenny Crabtree

    December 13th, 2021

    Bright Spot · 82_Jenny Crabtree Episode Notes An important element of successful individual giving programmes is growing income from those who currently support. To achieve this, being organised about asking people to give more, and re-start once they’ve stopped, is key. Rob recently worked with the very experienced individual giving e MORE

  • Episode 81: Inspire your supporters like Rose – PART 2, with Rob Woods

    December 2nd, 2021

    Bright Spot · 81_ Rose Aha moments Episode Notes It’s one thing to help your supporters and donors understand issues intellectually, but some fundraisers find creative ways to help people connect at a deeper level too. On his courses and in the Bright Spot Members Club, Rob describes various ways you can create inspiring WOW... MORE

  • Episode 80: Inspire your supporters like Rose on Strictly, with Rob Woods

    November 24th, 2021

    Bright Spot · 80_Rose Aha moments Episode Notes In Programme 8 of the current series of Strictly Come Dancing, Rose Ayling-Ellis, the programme’s first deaf contestant, did something very powerful. Midway through the routine, the music fell silent… and Rose and Giovanni continued dancing as though along to the music. In this beautifu MORE

  • Episode 79: Leading from the back, with Rob Woods

    November 18th, 2021

    Bright Spot · 79_Captain Class Part 2 Episode Notes In his fascinating book The Captain Class, Sam Walker found that not one of the 16 most successful captains in the history of sport, was the teams’ star player, scoring the goals. In fact, all of them shared a less showy style of captaincy. They led... MORE

  • Episode 78: Leadership behaviours that lift fundraising performance, with Rob Woods

    November 10th, 2021

    Bright Spot · 78_Captain Class Episode Notes What behaviours and traits from the leader, help your team raise their game and perform at their very best? To answer this question, leadership expert Sam Walker sought out 16 leaders whose results were outstanding in the highly competitive field of professional sport and studied the traits th MORE

  • Episode 77: Gaming fundraising – more tips to grow income, with Will Robinson

    November 2nd, 2021

    Bright Spot · 77_Will Robinson Episode Notes Long before the era of lockdowns, gaming was growing steadily more popular and across all demographics. Tantalisingly, its highly likely that some of the people who care about your cause also play games regularly. Many larger charities have created strategies for fundraising with gamers. If yo MORE

  • Episode 76: Thanking – how to go the extra mile, with Laura Croudace

    Bright Spot · 76. Thanking – how to go the extra mile, with Laura Croudace Episode Notes Under pressure, it’s all too easy to put most of your energy into the search for new supporters. But if you want to grow fundraising income, a great place to start is to take a careful look at... MORE

  • Episode 75: How to test, prototype and implement new fundraising ideas, with Craig Linton

    Bright Spot · 75_Craig Linton Episode Notes This time we’re exploring ways to gather insight and test fundraising ideas. Whether it’s a new event, campaign or product, following a clear path helps you focus your creative efforts productively. There are plenty of tools you could use, but to explore one effective approach, I am joined. MORE

  • Episode 74: Creating a culture that supports fundraising, with Mel Bushell

    September 16th, 2021

    Bright Spot · 74_Mel Bushell Part 2 Episode Notes One of the factors most likely to affect fundraising results is the extent to which your colleagues understand and care about fundraising. So the fact that the Portsmouth Grammar School (PGS) now raise over 15 times more per year than they did 5 years ago is... MORE

  • Episode 73: Offering the chance to give (aka asking for a major gift) with Louise Morris

    September 15th, 2021

    Bright Spot · 73_Louise Morris Episode Notes Major donor income is now very important for many charities that need to make up for the COVID-induced shortfall in other areas. So to help, I’m excited to share this excerpt from my interview with the always-inspiring Louise Morris, Director at Summit Fundraising. Together we created a new. MORE

  • Episode 72: Facebook Lives to grow fundraising, with Laura Croudace

    September 7th, 2021

    Bright Spot · 72_Laura Croudace Episode Notes All charities have needed to adapt during the pandemic and one powerful technique for engaging and inspiring your audience continues to be the Facebook Live. For examples of how charities continue to transform their results in this way, I was excited to interview Laura Croudace. In addition t MORE

  • Episode 71: Creating a record-breaking Giving Day, with Mel Bushell

    August 17th, 2021

    Bright Spot · 71_Melanie Bushell Episode Notes In schools and higher education development we are starting to see a trend to raise funds through Giving Days. There are clear benefits to creating a focal point for donations to a particular need, at one moment in time, and to do so digitally. To help fundraisers who... MORE